The Platforms of Digital Communication – Continued

If you didn’t find a social media platform that suited your audience in our previous post about platforms of digital communication, here are a few more options to consider:

Tumblr: humour can be found almost anywhere on the internet, but that’s what Tumblr is most popular for. However, it can be serious, if you want it to be. This platform allows for visuals and a short blog, however, it’s the comment and tagging functionality that is unlike any other platform. Yes, you want everyone to engage on any social media platform, but on Tumblr it can be expected. It’s users are hilarious, but also actively involved in the brands they follow.

YouTube: we’ve all watched some amazing videos on the internet, most of which are posted to YouTube and embedded almost everywhere. If you have a brand that has short video how-to guides or interesting DIY projects you’d like to share with your following, YouTube is definitely an avenue to explore.

Blogging platforms: If you’re not interested in social media, but have a lot to say, you can always explore blogging.
WordPress is one of the most popular blogging platforms in the world and has the most user-friendly system we’ve used to date.
Blogger is also great for anyone who has not blogged before and the interface is simple and uncomplicated.

The power, however, lies in connecting all of your social media pages. In our next post we’ll show you how to map your social media portfolio so that you cover the best bases for your brand.

 

Remember, if you ever feel you need to know a little bit more from or about us, feel free to contact us.

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